On this page
What gets punished
17 The sexual double standard
The biological clock
26 Fertility by age, measured
Verified on the Mythbuster
49 Numbers carried by rulings
Numbers that break
50 Stats we refused to chart

No vibes, no inflated ratios. Where the data is solid we say so; where it’s mixed we flag it; and where a viral stat breaks under scrutiny, we show the break instead of charting it. Every chart carries its sample size and method, a source trail, and a strength tag — because a percentage means nothing until you know whether it came from a thousand people or a few million.

How to read the strength tags
Tier 1  Replicated research or large representative surveys. Treat as solid.
Tier 2  Real but mixed or context-dependent evidence. Directionally true.
Tier 3  Single-source, self-reported, or marketing stats. Illustrative only.
What people say they want
Stated intent Tier 1
Why people are actually on the apps
Share of recent dating-app users calling each a major reason — you can pick more than one:
Long-term
44%
Casual dating
40%
Casual sex
24%
New friends
22%
Before splitting anything by gender, look at the whole population: a long-term partner is the top major reason, and casual sex sits near the bottom. These don't sum to 100% because they aren't either/or — the same person can want a relationship and be open to casual. That overlap is exactly why the "82% want love / 18% want sex" framing (see the last group) is a category error.
n = 951 Method Nationally representative online probability panel (Pew ATP, address-recruited), weighted to U.S. adults. Base: used a dating site/app in the past year. MOE ±5.8 pts.
Pew Research Center, “From Looking for Love to Swiping the Field,” Feb 2023 (fielded July 5–17, 2022; 6,034 U.S. adults total).
The one real gap Tier 1
Casual sex is the only reason with a gender gap
Among current or recent dating-platform users, who calls casual sex a major reason?
Men
31%
Women
13%
Casual sex is the one reason where men and women diverge — men out-cite it by about two and a half to one. On the other major reasons (long-term partner, casual dating, friends) Pew found no significant gender gap. So the honest story isn't "men want sex, women want love" — both rank a relationship first; men simply layer more casual openness on top. It's an overlay, not a different species.
n = 951 Method Same Pew ATP probability panel, weighted. Base: past-year dating-app users. The gender gap is statistically significant only for casual sex — the other reasons show no significant gap.
Pew Research Center, “From Looking for Love to Swiping the Field,” Feb 2023 (from 6,034 U.S. adults).
Partner preference · height Tier 2
Women want taller men more than men want shorter women
The ideal height gap each sex prefers between themselves and a partner:
Women want taller
~21 cm
Men want shorter
~8 cm
Both sexes want the man taller — but women's pull is the stronger one, and it shows up in real couples: the man is taller in ~92% of couples — a few points above the ~90% that random pairing of the height distributions alone would produce (Stulp), while the sharper sign is how rare the reverse is: female-taller couples turn up roughly 14× less often than chance (Gillis & Avis found 1 in 720, vs ~1 in 50 expected). The catch the height-pill misses is that the curve bends. Success with height is curvilinear, not linear: the very shortest men are penalized, but the optimum is only moderately above average, and extremely tall men get screened out by shorter women too. A window, not a ladder — which is why "it's over under six feet" is fatalism, not data. See the Height Pill →
n = 650 Method Stated-preference + satisfaction-with-partner survey of university students (the ~21 cm / ~8 cm are curve-fit optima); not a measured-couples dataset. The male-taller norm comes from separate records-based couple samples.
Stulp et al. (2013), Personality and Individual Differences — most-satisfying height gap (women ~21 cm taller; men ~8 cm). Male-taller norm: Gillis & Avis (1980), 720 couples from bank records (719 male-taller); ~92% male-taller in large couple samples (Stulp et al. 2013, PLOS ONE; Yancey & Emerson 2016). Curvilinear height–success from Stulp et al.'s mate-choice work.
What the deal actually pays
Pleasure · context Tier 2
Women's odds of orgasm: casual vs. committed
Among heterosexual undergraduate women, how much does context change the payoff — a first-time hookup with that partner vs. an established relationship? (College sample — solid, but not nationally representative, so Tier 2.)
First-time hookup
11%
Relationship
67%
In first-time hookups about one in nine women orgasm, versus two-thirds in committed sex. This helps explain why lower casual openness can be rational rather than prudish: when researchers held expected pleasure and anticipated stigma constant, the gender gap in accepting casual-sex offers largely vanished. Women aren't less interested in pleasure — they're less interested in the version of it that reliably underdelivers.
n = 6,881 / 6,591 events Method Online College Social Life Survey — convenience sample of students across 21 colleges (not nationally representative → Tier 2). The 11% / 67% are women's descriptive orgasm rates from separate hookup and relationship analyses (overlapping analytic event counts), not one model that “controls for” context.
Armstrong, England & Fogarty (2012), American Sociological Review — women respondents (6,881 hookup / 6,591 relationship events). Mechanism: Conley (2011), JPSP (expected pleasure); Conley et al. (2013), “Backlash from the Bedroom” (anticipated stigma).
Pleasure · gender Tier 1
Across sexual intimacy, the gender gap persists
In a large U.S. sample, who usually or always orgasms when sexually intimate?
Women
65%
Men
95%
The broader gender gap persists beyond the hookup context: ~95% of heterosexual men usually orgasm versus ~65% of heterosexual women when sexually intimate. So the Armstrong chart can show that relationships improve women's odds without implying commitment fully solves the gap. Casual isn't the only place the deal is lopsided; it's just the most lopsided.
n = 52,588 Method Large opt-in online survey (via NBC News) — non-probability but very large; het. men 26,032 / het. women 24,102; logistic regression. The ~95/65 gap holds across other studies, which is what carries the Tier-1 tag.
Frederick et al. (2018), Archives of Sexual Behavior.
Attention Tier 1
The same market floods one side and starves the other
Recent dating-app users who said their experience left them feeling…
Overwhelmed by the number of messages
Women
54%
Men
25%
Insecure because of a lack of messages
Men
64%
Women
40%
This is the demand asymmetry made personal, and it cuts both ways. Women are far more likely to feel buried in attention; men are far more likely to feel invisible for the lack of it. Same market, opposite complaints — which is also why "she feels like a body, he feels like a wallet" has a quieter cousin: she feels swarmed, he feels ignored. The market's response is one chart down: pay-to-play →
n = 951 Method Same Pew ATP probability panel, weighted. Base: past-year dating-app users (the smaller 951 base, not the 3,128 ever-used base below). MOE ±5.8 pts.
Pew Research Center, “From Looking for Love to Swiping the Field,” Feb 2023.
Safety Tier 1
Where the safety risk concentrates
Online daters who say this has happened to them — overall baseline vs. women under 50:
Sent an unwanted sexually explicit message or image
All users
38%
Women <50
56%
Kept being contacted after saying they weren’t interested
All users
30%
Women <50
43%
Called an offensive name
All users
24%
Women <50
37%
Threatened with physical harm
All users
6%
Women <50
11%
Read this as a baseline-vs-subgroup comparison, not a clean gender split: the all-user bars already include these women, and Pew doesn't publish a tidy men-vs-women breakdown here — but women under 50 run well above the overall rate, and Pew reports men experience all three at lower rates. This is the "danger" half of why casual openness differs: the downside — harassment, threats, unsolicited explicit content — concentrates on younger women. Naming the male attention deficit above doesn't cancel this; both are true at once. The scam layer of the same danger picture cuts the other way: men under 50 are the group most likely to meet a suspected scammer on the apps (63%). Ruling M-TBD-65 →
n = 3,128 Method Same Pew ATP probability panel, weighted. Base: ever used online dating (the larger 3,128 base). Women-under-50 figures from Pew's age/gender breakdown.
Pew Research Center, “From Looking for Love to Swiping the Field,” Feb 2023.
Attention · paying for reach Tier 1
Pay-to-play: who buys reach, and what it buys
Online-dating users who have ever paid to use a dating site or app — including for extra features — and how reported experience splits by paying:
Ever paid to use a dating site or app
Men
41%
Women
29%
Say their online-dating experience was positive
Ever paid
58%
Never paid
50%
The market's answer to the attention asymmetry one chart up: men are the buying side — 41% of male users have paid versus 29% of women — and the gradient runs exactly where you'd predict: with income (45% upper / 36% middle / 28% lower) and with age (41% of users 30+ vs 22% under 30). Paid users also report better experiences, 58% vs 50%. Read that last pair as a selection effect until proven otherwise: people willing to pay skew richer, older, and more intent on a result, and Pew can't say whether the boost bought the satisfaction or the satisfied were the sort who'd pay. What the chart can say is simpler: when one side of a market feels invisible, someone will sell visibility — Exposure is the lever men reach for first, wallet open.
n = 3,128 Lab find · 2026-07-26 · Pew 2023 Method Same Pew ATP probability panel, weighted. Base: ever used online dating (the 3,128 base). “Paid” includes one-off purchases and extra features, not just subscriptions; the income and age gradients quoted in the note come from Pew's published breakdowns of the same item. Bar widths are the percentages themselves.
Pew Research Center, “From Looking for Love to Swiping the Field,” Feb 2023.
Who pairs, who’s left out, who leaves
Pairing · assortative Tier 2
Couples match on looks — they don't relentlessly trade up
Correlation between partners' rated physical attractiveness across already-paired couples (0 = random pairing, 1 = perfect lockstep):
Real couples
r ≈ .39
Perfect lockstep
r = 1.0
Across 27 samples of real couples, partners' rated looks correlate at about r = .39 — real matching, far from random, and equally far from lockstep. This is the statistical spine under the SMV-Matching framework: on looks alone the market sorts assortatively — the average couple matches rather than one side relentlessly trading up (the "trading up" people notice enters through status instead). Two honesty flags carried over from the framework page: that matching exists is Tier-1, replicated for decades; the exact working coefficient is Tier 2, because the 2024 dyadic meta re-analyzes Feingold's 1980s-era samples rather than adding new data. And r ≈ .4 leaves plenty of scatter — individual couples mismatch constantly; the curve only binds on average. See the framework: SMV Matching →
k = 27 studies · 1,295 couples Method Dyadic meta-analysis re-analyzing Feingold's (1988) paired-couples corpus — attractiveness rated by independent judges, correlated within actual couples. Consistent with sorting found in speed-dating and online-dating data.
Webster et al. (2024), dyadic re-analysis of Feingold (1988); convergent sorting in Hitsch, Hortaçsu & Ariely (2010) and Hunt, Eastwick & Finkel (2015).
Access · the sex recession Tier 1
More young adults are going without sex entirely
Share of 18-to-34-year-olds reporting no sex in the past year:
2008
8%
2018
18%
No-sex-in-a-year among young adults roughly 2.4×ed in a decade — and the rise skews male. Ueda et al. (2020, JAMA Network Open) put men aged 18–24 reporting no sex in the past year at 18.9% → 30.9% between 2000–02 and 2016–18 — a far steeper climb than women the same age. (Single-wave young-men cells are small, so read the exact figure as directional — Tier 2.) It's the attention deficit made literal: more young men aren't just feeling ignored on the market, they're falling out of it.
2018 wave n = 2,348 Method GSS — NORC nationally representative in-person area-probability sample of U.S. household adults. The sexlessness rates sit on the 18–34 subsample (~400–480 per wave; sex-specific young-men cells smaller, ~150–300), so single-year points carry meaningful margins of error.
General Social Survey (2008 & 2018 waves, weighted). 18–34 figures (8% → 18%) via Lehman / Institute for Family Studies (2019); young-men figures via Ueda et al. (2020), JAMA Network Open (GSS), with Twenge's accompanying commentary.
Exits · who ends it Tier 2
Women want most divorces — but not most breakups
Among heterosexual marriages that ended, who wanted the divorce?
Women
69%
Men
31%
Women wanted roughly 69% of the marriages that ended — though that figure rests on just 92 marital breakups in the panel (95% CI 61–78%). The surprise: non-marital breakups ran about 56% women-wanted among cohabiters (~53% among never-cohabiting couples) — neither significantly different from 50/50. So "women always leave" is really "women leave marriages more" — the gap is specific to the institution, not to women, which points at marriage carrying costs wives disproportionately feel rather than a simple branch-swing instinct.
n = 1,904 couples Method How Couples Meet and Stay Together — nationally representative probability panel (RDD-recruited, surveyed online via KnowledgeNetworks/GfK); discrete-time event-history models controlling for relationship duration, quality, income gap, education, and children.
Rosenfeld (2018), "Who Wants the Breakup?" — HCMST, waves 2009–2015; via the American Sociological Association.
Partners & divorce Tier 2
Divorce risk by number of premarital partners
5-year divorce rate for women, by premarital sex partners (women marrying in the 2000s):
0 partners
~6%
1
~20%
2
~30%
3–9
~25%
10+
~33%
Two things break the "every partner chips away at bonding" story. First, the biggest jump is from 0 to 1 — having any premarital sex, not the marginal extra partner — which points at who stays at zero (highly religious, traditional, already low-divorce) rather than a dose effect. Second, it's non-monotonic: women with 2 partners divorce more than those across the 3–9 band (which sits flat around 24–26%, not a clean step). The raw data simply don't show the monotonic dose-response a per-partner "bonding depletion" would require. The association is real but confounded — and the "oxytocin runs out" mechanism underneath the claim is pseudoscience. See the full duality →
n = 3,597 (2000s cohort) Method National Survey of Family Growth — NCHS/CDC nationally representative in-person probability sample. Bars are raw 5-year life-table divorce rates; multivariate controls (race, family-of-origin, age at marriage, church attendance) were checked separately and don't explain the pattern away.
Wolfinger / Institute for Family Studies (2016), NSFG cycles 2002–2013, women marrying in the 2000s; values read from the published cohort chart — directional, not exact.
What carries a relationship once it exists
Relationship quality · prediction Tier 1
Inside a relationship, the relationship beats the résumé
Meta-analytic share of baseline relationship-satisfaction variance accounted for by four separate self-report model families. Bars show point estimates; dark whiskers show 95% confidence intervals on a 0–60% scale. The models do not add together:
Actor and partner personality are not the same channel. A separate nine-year cohort study of 972 people in 486 different-sex German couples found longitudinal associations between a person’s own lower neuroticism and higher conscientiousness and that person’s relationship satisfaction, but no detectable partner-personality effects. It sharpens this card’s own-versus-partner split; it does not prove that a partner’s character never matters. The study used three survivor cohorts, a short personality inventory and a single-item satisfaction measure, and remains observational. Lab find · 2026-07-31 · Bach et al. 2025 Primary study →
Once a couple exists, a person’s own experience of that relationship — perceived commitment, appreciation, sexual satisfaction, perceived partner satisfaction, conflict — carries far more current predictive information than either person’s trait inventory. That does not mean partner qualities are irrelevant: they may operate through the relationship experience being measured. It also does not make 45% a causal share, a success probability, or a compatibility formula. These are contemporaneous self-reports among formed couples, and some predictors sit conceptually close to satisfaction itself. The harder result is prospective: no model explained more than 5% of change over the typical one-to-two-year follow-up. Baseline quality was predictable; who would improve or decay was not reliably predicted from these baseline self-reports. See one bounded Kept-rung response pattern →
43 datasets · 11,196 couples Method Raw-data collaboration across 29 laboratories; dyadic longitudinal datasets, random-forest prediction within each dataset, then random-effects meta-analysis. Each dataset used a preregistered analysis plan. Displayed intervals are k=43 random-effects estimates, Fisher-z transformed and back-transformed as described in the paper. All countries were Western and 99.4% of the 1,149 relationship-specific predictors were explicit self-report scales.
Joel et al. (2020), PNAS, “Machine learning uncovers the most robust self-report predictors of relationship quality across 43 longitudinal couples studies.” Canonical article → Public meta-analysis CSV →
Shared positive affect · biomarker Tier 2 Lab find · 2026-07-31 · Yoneda et al. 2025
A good moment shared is not just two good moods
Share of occasions together when both partners reported more positive emotion than was usual for them:
Coexperienced positivity
~38%
Across three intensive-measurement studies of older couples, moments when both partners were above their own usual positive-emotion level were associated with lower concurrent cortisol even after accounting for either person’s positive affect and a long list of person, medication, behavior and diurnal controls. Shared positivity also predicted lower cortisol at the next assessment; the reverse temporal path was not detected. That makes the shared state more than a duplicate count of two individual moods. It does not show that arranging a pleasant moment causes better health, relationship quality or longevity, and cortisol is a proximal biomarker rather than any of those outcomes.
321 couples · ages 56–89 · 23,931 observations Method Harmonized intensive longitudinal data from three studies in Germany and Canada; repeated momentary positive affect and salivary cortisol while partners were together. Models adjusted for individual affect, stable couple differences, time of day, medication and cortisol-relevant behaviors.
Yoneda et al. (2025), Journal of Personality and Social Psychology 129(6):1240–1256, “Better together: Coexperienced positive emotions and cortisol secretion in the daily lives of older couples.” Observational, older cohabiting couples; no randomized intervention and no relationship-outcome endpoint. Primary study →
Who does the asking, and who opts out
Initiation · who asks Tier 1
Men send the overwhelming majority of first messages
Share of opening messages sent by each sex, from full records on a major dating platform:
Men
81%
Women
19%
Initiation is male-default, and not narrowly: across four U.S. cities, ~81% of first messages came from men, and women's average reply rate ran under 20%. It's the demand asymmetry from the attention chart seen from the other side — men do the reaching, women do the selecting. The pattern repeats off the apps: marriage proposals run ~95%+ male, and the man still pays the first date about three-quarters of the time. What this chart deliberately can't show is the popular claim that men are initiating less than they used to — no one has measured initiation as a time series, so we don't chart it. The withdrawal shows up only in downstream outcomes — the two charts below. See the model: The Men's Strike →
n = 186,935 users Method Full one-month messaging records (not a poll) on a large free U.S. dating site — complete data, but a single platform; heterosexual users, four cities, Jan 2014. 81% of initial contacts male; women's reply rate <20%.
Bruch & Newman (2018), Science Advances — heterosexual users, four U.S. cities (NY, Boston, Chicago, Seattle). Proposals: AP–WE tv poll (2014). First-date paying: Lever, Frederick & Hertz, SAGE Open (2015).
Exits · who never pairs Tier 1
A record share reach 40 having never married
Share of U.S. 40-year-olds who have never been married:
1980
6%
2010
20%
2021
25%
The permanent-single class is real Tier-1 data, not a meme: never-married-at-40 more than quadrupled in four decades, and Pew projects ~1 in 4 of today's young adults will never marry. The gender twist matters. Under 30, men are the more-single sex — Pew puts it at 63% vs 34%, though the GSS gap is far narrower (~56/54), so trust the direction, not the exact spread. But it flips with age: by 65+ women are the more-single sex by more than 2:1, because men remarry and women outlive them. The young surplus of single men becomes an old surplus of single women.
Census/ACS · millions Method U.S. Census + American Community Survey microdata (IPUMS) — the ACS is a very large mandatory probability household survey (~3.5 million addresses sampled per year), not a small opinion poll. This is the population-scale end of the spectrum vs. the ~1,000-person surveys elsewhere on this page.
Pew Research Center (2023), 2021 ACS/Census via IPUMS — never-married at 40: 6% (1980) → 25% (2021); ~25%-never-marry projection from Pew (2014) cohort extrapolation. Young-adult single gap: Pew (July 2022) vs. GSS (2024) via the Institute for Family Studies.
Stated reasons · not looking Tier 1
Why singles who aren't looking stay out
Single adults who aren't looking to date — share calling each a major reason (more than one allowed):
Bigger priorities
47%
Like being single
44%
Too busy
20%
Past bad luck
18%
No one interested
17%
Feel too old
17%
Health problems
11%
Most checked-out singles say they simply have other priorities or like it that way — but read these as self-reported: the flattering answers run high, the stigmatized one runs low, so the involuntary share is almost certainly understated. The one reason that splits sharply by sex is exactly that stigmatized one — "no one would be interested in me": men 26% vs women 12%, the involuntary-singlehood tell. And not-looking is itself gendered by age: among singles 40+, 71% of women aren't looking vs 42% of men — the female exit the apps never see, and the reason a "men's strike" lands on a market many women have already left.
n = 787 Method Pew ATP probability panel (full sample N = 4,860), fielded Oct 2019, weighted. These reasons are asked only of the 787 single non-daters; the ±2.1-pt MOE is for the full sample, so this subgroup's band is wider.
Pew Research Center (2020), "A Profile of Single Americans."
What people get punished for
Social judgment Tier 2
"Player" vs. "slut" — the sexual double standard
Is a man really praised for the same sexual history a woman is shamed for?
This one we deliberately don't chart with hard numbers, because the evidence is genuinely mixed. Belief in the double standard is widespread, but controlled studies often find it weaker than expected — sometimes men and women both get judged for high partner counts. Still, it bites where it counts: anticipated stigma measurably lowers women's stated willingness to accept casual sex (Conley et al., 2013), which means the openness gap above is probably understated. The asymmetry is real as a social perception that shapes behavior — but anyone who tells you it's been cleanly measured at some exact ratio is selling you a number that doesn't exist.
n = 8,224 Method Vignette experiment (target's gender × partner count manipulated); 8,080 online + 144 undergrads. Genuinely mixed across methods — vignette designs detect a small effect, attitude scales find none (Endendijk et al. 2020 meta-analysis).
Crawford & Popp (2003) review; Marks & Fraley (2005); Conley et al. (2013), “Backlash from the Bedroom,” on anticipated stigma; re-analysis in Endendijk et al. (2020).
How the institution actually moved
Institution · timing Tier 1
Median age at first marriage, U.S.
When Americans first marry — the postwar low (1956), the turn of the century, and today's record high:
Men
1956
22.5
2000
26.8
2024
30.2
Women
1956
20.1
2000
25.1
2024
28.6
The 1950s marriage age is the anomaly on this chart. Men bottomed at 22.5 in 1956 and women at 20.1 — the lowest in the entire 1890-to-present series — before climbing nearly eight years to 30.2 and 28.6 by 2024. The mid-century floor wasn't the deep historical baseline; it was a brief postwar compression that the rest of the century slowly unwound. That reframes the familiar “people used to marry young”: the young-marriage era people picture was one unusual generation, and the long rise since is partly a return toward an older normal. Read the Deep Dive: Relationships Throughout History →
n = CPS/ACS national estimates Method U.S. Census Bureau Current Population Survey, historical table MS-2 (“Estimated Median Age at First Marriage, by Sex: 1890 to Present”). Survey-based medians — not means, and not vital records.
U.S. Census Bureau, Table MS-2 (2024 release).
Institution · who provides Tier 1
The provider norm is halving
U.S. opposite-sex marriages by who earns more — fifty years apart:
Husband is the sole or primary breadwinner
1972
85%
2022
55%
Spouses earn about the same
1972
11%
2022
29%
Wife is the sole or primary breadwinner
1972
5%
2022
16%
The economic architecture under the Status Trade, measured across fifty years. The husband-provides marriage fell from 85% to 55% — still the majority, but its dominance has halved, and ~45% of marriages are now equal- or female-earning. This is the erosion the frameworks page calls “fading, not hardening”: hypergamy's material base thins as women's earnings rise, and educational hypergamy — wives marrying up in schooling — has already reversed worldwide (Esteve et al., 120 countries). One asterisk from the same report: even in equal-earning marriages wives still do more housework and caregiving, so the norm is halving, not gone. See the model: The Status Trade →
Census/CPS microdata, 1972–2022 Method Pew analysis of Census Bureau data on opposite-sex marriages (earnings shares); the accompanying attitudes survey (n = 5,152, Jan 2023) is separate from the trend series.
Pew Research Center (Apr 2023), “In a Growing Share of U.S. Marriages, Husbands and Wives Earn About the Same”; Esteve et al. (2016), “The End of Hypergamy.”
How couples meet Tier 1
Online displaced everyone else
How heterosexual U.S. couples met, by venue, in 2017 — ranked:
Met online
39%
Bar / restaurant
27%
Through friends
20%
Family
7%
Church
4%
Neighborhood
3%
By 2017 the single most common way heterosexual couples met was online — 39%, ahead of every traditional venue. That share was near zero before 1995 and 22% as recently as 2009; meeting through friends, which had held around a third through the mid-'90s, fell to 20% and was overtaken around 2013. Family, church, and neighborhood had been sliding since World War II, and the graphical web and then the smartphone finished the job, cutting the human intermediary out of the introduction. One caveat the researchers flag themselves: the 27% bar/restaurant figure is inflated because many of those meetings were online-arranged first dates in a bar, not chance encounters. And the verdict on the winning channel splits by generation: U.S. adults overall call online dating a net help in the search for a long-term partner (42% easier vs. 22% harder), but the under-30s — the cohort that grew up inside the channel — split dead even at 35% easier vs. 33% harder (Pew 2023, n = 6,034).
n = 2,997 couples (2017 wave) Method How Couples Meet and Stay Together — nationally representative probability surveys (2009 and 2017 waves; 2009 wave n = 2,473). Trends are Lowess-smoothed except online (5-yr moving average). Venue categories are not mutually exclusive.
Rosenfeld, Thomas & Hausen (2019), PNAS 116(36), “Disintermediating your friends.”
The places to meet are emptying
Third places · time Tier 1
Time spent in person with friends
Average minutes per day Americans spend face-to-face with friends:
2003
~60 min
2020
~20 min
In-person time with friends fell from roughly 60 minutes a day in 2003 to about 20 by 2020, and among 15-to-24-year-olds the drop was steeper still — around 70% over the same span. Most of that decline had already happened before 2020, so the pandemic accelerated a slide that was long underway; the contaminated 2020 endpoint marks the floor of the trend rather than its cause. The places where casual friendship used to accumulate — the “third places” the Deep Dive is about — were emptying out for two decades before anyone had heard of lockdowns. Read the Deep Dive: Third Spaces →
n = ATUS time-diary samples (thousands/yr) Method American Time Use Survey (BLS, nationally representative time diaries), as compiled in the 2023 U.S. Surgeon General's advisory. The 2020 endpoint includes pandemic effects — but the pre-2020 trend line already showed most of the decline, so read the trend, not the endpoint.
“Our Epidemic of Loneliness and Isolation,” U.S. Surgeon General's Advisory (2023), from American Time Use Survey data.
Third places · as meeting channels Tier 1
The old third places, now single-digit
Share of couples who met there, 2017 — the venues a “third place” used to be:
Family
7%
Church
4%
Neighborhood
3%
Seen from the third-places angle, the settings that once did the introducing are now rounding errors: by 2017 family accounted for 7% of how couples met, church 4%, and the neighborhood just 3%. These are the same figures as the ranking above, pulled out because they are precisely the venues a third place used to be — when the room empties, so does its role as somewhere people pair off. See the full how-couples-meet ranking →
n = 2,997 couples (2017 wave) Method Same How Couples Meet and Stay Together 2017 wave as the how-couples-meet chart above; these single-digit shares are the third-place venues drawn from that same breakdown, not new figures.
Rosenfeld, Thomas & Hausen (2019), PNAS 116(36), “Disintermediating your friends.”
The fertility ladder, in motion
Fertility · the global arc Tier 1
The global fertility arc
Total fertility rate (births per woman) — the global descent over time, and where the regions sit on it:
Global, over time
1960s
~5.0
1990
3.3
2024
2.2
By region, 2023
Sub-Saharan Africa
4.3
Europe & N. America
1.6
East Asia & Pacific
1.3
Global fertility has been falling along one long curve: about five births per woman in the 1960s, 3.3 by 1990, and 2.2 in 2024, with the UN projecting the 2.1 replacement level around 2050. The regional spread the Deep Dive lays out — Sub-Saharan Africa at 4.3, Europe and North America near 1.6, East Asia and the Pacific down at 1.3 in 2023 — is best read as one snapshot of that descent, each region sitting at a different point on the same slope rather than following different rules. Read the Deep Dive: Relationships by Country →
n = national vital + census/survey, aggregated Method UN World Population Prospects / UN DESA “World Fertility 2024”; regional 2023 figures via World Bank aggregates (the “Europe & Central Asia” and “North America” aggregates both sit near 1.6).
UN DESA, World Fertility 2024; World Bank (2023 regional aggregates).
Attitudes · Korea Tier 1
Korea: the attitude floor under one of the world's lowest fertility rates
Statistics Korea social survey (ages 13+) — how attitudes to marriage and cohabitation shifted, 2014 to 2024:
“Marriage is a necessity” — agree
2014
56.8%
2024
52.5%
Necessity view, 2024 by sex
Men
58.3%
Women
46.8%
Cohabitation acceptable without marriage
2014
46.6%
2024
67.4%
South Korea, home to the world's lowest recorded fertility rate in 2023, shows the attitudes shifting underneath the number. The share calling marriage “a necessity” slipped from 56.8% in 2014 to 52.5% in 2024 — and split sharply by sex, 58.3% of men versus 46.8% of women — while acceptance of cohabitation without marriage jumped from 46.6% to 67.4%. That attitude change runs about a decade ahead of the East Asia fertility figures in the Deep Dive. The 2024 uptick — TFR 0.72 to 0.75, with marriages up 14.9% in the steepest annual rise since records began in 1981 — is a single year, not yet a trend; one point does not bend a curve this deep.
n = ~36,000 respondents · 19,000 households (2024) Method Statistics Korea social survey — large government household survey, ages 13+, biennial. TFR and marriage counts from Statistics Korea vital statistics.
Statistics Korea social survey (2024); Statistics Korea vital statistics via Yonhap / Korea Herald (2025).
Coercion · child marriage Tier 1
Child marriage: highest where the ladder tops out
Women aged 20–24 who were married before 18 — a decade ago vs. the latest, by region:
Sub-Saharan Africa
A decade ago
~38%
2024
31%
South Asia
A decade ago
39%
Latest
26%
At the high-fertility end of the Deep Dive's ladder sits its harshest floor: child marriage. Among women now aged 20–24, 31% in Sub-Saharan Africa were married before 18 — the highest of any region, though down from about 38% a decade earlier — and West and Central Africa still run near one in three, home to six of the world's ten highest-prevalence countries. The direction of travel is downward everywhere, and fastest in South Asia, where the rate fell from 39% to 26% over the past decade; globally it is now about one in five. This is the coercion underneath the numbers that a bare fertility ranking never shows.
n = DHS/MICS national surveys, aggregated by UNICEF Method UNICEF global databases — the standard indicator is the share of women aged 20–24 first married or in union before 18, from Demographic and Health Surveys and MICS.
UNICEF child marriage data (2024 update), data.unicef.org.
The biological clock, measured
Fertility · by age Tier 1
Fertility by age: a slope with two turns, not a cliff at 30
IVF cycles using a woman's own eggs that end in a live birth, by age at the start of the cycle:
Under 35
41.5%
35–37
31.9%
38–40
22.1%
41–42
12.4%
43–44
5%
The one part of “the wall” that comes from the body, measured where the logging is best. ACOG marks the real turns at 32 (gradual) and 37 (faster) — not 30 — and IVF outcomes trace the same slope. Egg donation is the tell: when the eggs are young, success barely tracks the recipient's age, which points at egg quality rather than the womb or her general health. The gentler half of the story is natural conception: about 82% of 35-to-39-year-olds trying conceive within a year — while the infamous “1 in 3 over 35 will fail” figure traces to French birth records from 1670–1830. Real slope, wrong cliff. Read the Deep Dive: What the Wall Actually Is →
U.S. ART clinic registry data, via ACOG Method Live births as a share of own-egg IVF cycles started, by age band, as compiled in ACOG Committee Opinion 589. “Advanced maternal age” (35) is a monitoring threshold, not either turn in the curve.
ACOG Committee Opinion No. 589, “Female Age-Related Fertility Decline”; Dunson et al. (2004) for natural-conception rates; the 1670–1830 provenance of the “1 in 3” via Twenge (2013, The Atlantic).
The one-parent home
Single parenthood · the world map Tier 1
The U.S. leads the world in one-parent households
Children under 18 living with one parent and no other adult — the U.S. against the world:
United States
23%
World
7%
India
5%
Nigeria
4%
China
3%
Across 130 countries and territories, no nation houses a larger share of its children with a lone adult: 23% of American kids, more than triple the global 7% — and the highest rate in the study. Two definitions do real work here. This counts solo-parent households: one parent, no other adult under the roof. And part of the U.S. lead is a housing fact as much as a family one — American children are far less likely to live in extended families (8% vs 38% globally), so the same broken pairing that makes a three-generation household in Lagos makes a “single-parent household” in Ohio. How the number was built — death, then divorce, then never-married — is the Deep Dive's whole arc. Read the Deep Dive: Single Parenthood →
130 countries & territories Method Pew analysis of census and survey microdata; “single parent” = a sole adult living with at least one biological, step, or foster child under 18. Bar lengths scaled ×3 for readability; labels carry the real shares.
Pew Research Center (Dec 2019), “U.S. has world’s highest rate of children living in single-parent households.”
Single parenthood · the route in Tier 1
The route into single parenthood flipped
Births outside marriage as a share of all U.S. births — and who single mothers are:
Births to unmarried mothers
1960
5%
1980
18%
2000
33%
2009 (peak)
41%
2024
39.5%
Single mothers who never married
1960
4%
2011
44%
Two series, one flip. Births outside marriage went from one in twenty to about four in ten — and have sat near 40% since 2009: a resettled baseline, not a spike. Underneath, the never-married share of single mothers grew elevenfold, pulling nearly level with the divorced, separated, and widowed combined — the widow who defined the category in 1950 has nearly vanished from it. One flattening caveat before anyone charts “fatherless America” off this: “unmarried” isn't “alone” — about 62% of births to never-married women arrive to cohabiting couples (Lamidi, via Child Trends). Read the Deep Dive: the route in →
All registered U.S. births · CPS for composition Method NCHS national vital statistics — complete birth registration, not a poll; single-mother composition from Pew's Census/CPS analysis (1960 vs 2011).
CDC/NCHS, FastStats “Unmarried Childbearing” (2024) and “Nonmarital Childbearing in the United States, 1940–99”; Pew Research Center (2013), “Breadwinner Moms.”
Single parenthood · the ledger Tier 1
What the one-adult house pays — and who carries it
Families with children below the official poverty line (2023), and who the custodial parent is:
In poverty, by family type — 2023
Married couple
5.5%
Single father
16.0%
Single mother
31.6%
Custodial parents — 2018
Mothers
80%
Fathers
20%
The money line is brutal and undisputed: single-mother families run near six times the married-couple poverty rate — a second adult in the house is the largest anti-poverty program in American life. And the load lands asymmetrically: four custodial parents in five are women, a split that has moved only a few points in three decades of Census measurement. What this chart deliberately can't tell you is how much of the child-outcome gap is the split itself versus who ends up in each group — rigorous causal designs find real effects that are consistently smaller than the raw gaps (McLanahan), the same selection lesson as the body-count chart. Read the Deep Dive: the ledger →
CPS ASEC · 12.9M custodial parents Method Official poverty measure, families with related children under 18 (poverty bars scaled ×2 for readability; labels carry the real rates). Custody split from the CPS Child Support Supplement (2018 report).
U.S. Census Bureau, CPS ASEC historical poverty tables (2023); Census P60-269, “Custodial Mothers and Fathers and Their Child Support: 2017/2018”; McLanahan, Tach & Schneider (2013), Annual Review of Sociology.
Inside the partnership
Commitment · meta-analysis Tier 1
Commitment is more than satisfaction
Meta-analytic correlations with relationship commitment (bar length shows the magnitude of r):
Satisfaction
r = .68
Better alternatives
r = −.48
Investments
r = .46
Across the Investment Model literature, satisfaction is the strongest single correlate of commitment — but the exit door and the life already built matter almost as much. In relationship samples, satisfaction, alternatives, and investments together accounted for about 63% of the variance in commitment; commitment in turn correlated with stay/leave behavior at r = .47. That is a map of association, not a recipe for trapping someone: making alternatives worse can raise measured commitment without making a relationship good, safe, or worth preserving.
52 studies · 60 samples · N = 11,582 Method Meta-analysis of Investment Model tests. Bars are relationship-specific pooled correlations; the 63% figure pools relationship samples reporting multivariable R². Correlation is not intervention evidence.
Le & Agnew (2003), Personal Relationships, “Commitment and its theorized determinants.” Article →
Conflict · meta-analysis Tier 1
The demand-withdraw loop travels with worse outcomes
Pooled association between demand-withdraw communication and adverse individual, relationship, and communication outcomes:
Adverse outcomes
r = .36
One partner pushes harder to discuss or change; the other evades, shuts down, or leaves; each response intensifies the other. Across 74 studies, that loop had a moderate association with worse outcomes. The useful unit is the cycle, not a villain: the meta-analysis combined who demanded and who withdrew, and the pooled result does not establish which behavior started the conflict or whether outside stress caused both the pattern and the dissatisfaction.
74 studies · N = 14,255 Method Meta-analysis of observed and self-reported demand, withdrawal, and demand-withdraw patterns. The published r = .36 is the average effect magnitude across coded outcomes; most links are reciprocal and observational, not causal.
Schrodt, Witt & Shimkowski (2014), Communication Monographs. Article →
Relationship form · self-report Tier 1
Marriage and cohabitation do not feel identical from inside
Partnered U.S. adults describing the relationship as going “very well,” and naming their spouse or partner as the adult they feel closest to:
Relationship is going very well
Married
58%
Cohabiting
41%
Spouse / partner is closest adult
Married
78%
Cohabiting
55%
Married adults report a deeper center of gravity around the relationship. The gap survives statistical adjustment for age, gender, education, religion, race, and relationship duration, but that still does not prove the certificate caused it: people with stronger commitment may be more likely to marry. The cohabiting average also hides a bright line — about half of engaged or very-serious cohabiters said things were going very well, versus only 6% of cohabiters who described the relationship as neither.
5,579 married · 880 cohabiting Method Weighted Pew American Trends Panel probability survey of 9,834 U.S. adults (2019); these bars use the partnered subsamples. Self-reported relationship appraisal, cross-sectional.
Pew Research Center (2019), “How married and cohabiting adults see their relationships.” Report →
Parenthood · meta-analysis Tier 1
The first baby brings a shared satisfaction dip
Standardized change in marital satisfaction from pregnancy through the first 12 months after birth:
Women
g = −.31
Men
g = −.29
The average drop is about three-tenths of a standard deviation and remarkably similar for mothers and fathers. That makes the transition a predictable load, not evidence that one sex suddenly values the relationship less. The strongest caution is the comparison group: only nine independent samples followed nonparents over a comparable span, and satisfaction can decline with relationship time even without a baby. This is good evidence for a first-year dip among parents; it is weaker evidence for how much of that dip the baby uniquely causes.
49 studies · 106 independent samples · N = 145,139 Method Meta-analysis of prepartum-to-postpartum satisfaction change. Women: 50 samples / 139,791; men: 45 samples / 4,625. Heterogeneity was high, so the pooled effect is a center, not a universal trajectory.
Bogdan, Turliuc & Candel (2022), Frontiers in Psychology, “Transition to Parenthood and Marital Satisfaction.” Open article →
The household contract
Cohabitation · three-year path Tier 1
A first cohabitation is neither a sure audition nor a dead end
Where women’s first premarital cohabitations stood three years after moving in together:
Married partner
40%
Still cohabiting
32%
Dissolved
27%
Three years in, marriage is the single largest destination, but a majority have not married that partner: roughly a third remain together without marrying and just over a quarter have split. Education changes the route sharply — 53% of first cohabitations among women with a bachelor’s degree transitioned to marriage, versus 30% among women without a high-school diploma. These are paths, not treatment effects: the survey did not randomly assign anyone to move in.
n = 12,279 women Method Nationally representative 2006–2010 NSFG, women ages 15–44; retrospective union histories analyzed with a multiple-decrement life table. Percentages sum to 99% from rounding. Dated cohort, so use as a durable baseline rather than a current forecast.
CDC/NCHS (2013), National Health Statistics Reports No. 64. Report PDF →
Division of labor · time diary Tier 1
Equal earnings still do not buy equal time
Average weekly hours in opposite-sex “egalitarian” marriages, where each spouse earns 40%–60% of joint earnings:
Paid work
Husbands
44.2 h
Wives
41.1 h
Leisure
Husbands
25.2 h
Wives
21.6 h
Caregiving + housework
Husbands
7.0 h
Wives
11.5 h
Even when paychecks are nearly even, wives average about 4.5 more hours of unpaid care and housework each week, while husbands average 3.6 more leisure hours and 3.1 more paid-work hours. Among parents in these marriages the care gap widens: mothers log 12.2 hours versus fathers’ 9.0. The diary shows allocation, not motive — job schedules, preferences, bargaining, and norms are folded together — but the accounting itself is not ambiguous.
14,758 marriages Method Pew analysis of pooled 2016–2021 American Time Use Survey diaries. Weekly care, housework, and leisure equal reported daily time ×7; paid work is usual weekly hours. Bar lengths use a 50-hour scale; labels carry the actual hours.
Pew Research Center (2023), “In a Growing Share of U.S. Marriages, Husbands and Wives Earn About the Same.” Report →
Who pairs next
Pairing · race and ethnicity Tier 1
Intermarriage moved from exception to one in six
U.S. newlyweds married to someone of a different race or ethnicity:
1967
3%
1980
7%
2015
17%
The share rose more than fivefold after Loving v. Virginia, and 11 million married Americans were in an intermarriage by 2015. Composition matters: growth in Asian and Hispanic populations expanded the number of cross-group pairings available, while acceptance also changed sharply. This definition treats Hispanic/non-Hispanic pairings as interethnic and pairings across non-Hispanic racial groups as interracial; it is not a measure of cultural distance between two individuals.
2015 ACS · >670,000 weighted newlyweds Method Pew analysis of decennial Census and American Community Survey microdata. “Newlywed” means married in the prior 12 months in 2008–2015; the 1967–1980 series is limited to first marriages, while later years include remarriages. Bar lengths use a 20% scale.
Pew Research Center (2017), “Intermarriage in the U.S. 50 Years After Loving v. Virginia.” Report →
Remarriage · gender Tier 1
After a marriage ends, men are more likely to marry again
Among adults eligible to remarry because a first marriage ended in divorce or widowhood:
Had remarried by 2013
Men
64%
Women
52%
Said they wanted to remarry
Men
29%
Women
15%
The behavior gap and the stated-desire gap point the same way. More than half of previously married women said they did not want to remarry (54%), compared with 30% of men. But age carries much of the aggregate: among eligible adults ages 25–54, women and men were about equally likely to have remarried; the large difference remained among adults 55 and older. It is a cohort-and-life-stage pattern, not a universal rule about divorcees.
2013 ACS · attitude survey n = 2,003 Method Remarriage prevalence from Pew analysis of Census/ACS microdata; stated desire from a separate nationally representative Pew survey in 2014. Eligibility combines divorce and widowhood, which have different age profiles.
Pew Research Center (2014), “The Demographics of Remarriage.” Report →
Stakes beyond the match
Safety · intimate partners Tier 1
Any partner violence is near-even; lifetime severity is not
U.S. adults reporting physical violence by an intimate partner at any point in their lifetime:
Any physical violence
Women
42.0%
Men
42.3%
Severe physical violence
Women
32.5%
Men
24.6%
A binary “ever hit” frame hides the severity gradient. Men and women report nearly identical lifetime exposure to the broad physical-violence category, while women report substantially more severe acts such as being choked, beaten, burned, having a knife or gun used against them, or being slammed into something. These are victimization reports, not incident counts or perpetration rates; one person can experience many events. Lifetime recall, nonresponse, and willingness to disclose can all move the levels.
15,152 women · 12,419 men Method CDC NISVS 2016/2017 nationally weighted random-digit-dial survey, behaviorally specific questions, adults 18+. Weighted response rate was 7.6% (cooperation 58.6%), an important nonresponse caveat despite weighting.
CDC, National Intimate Partner and Sexual Violence Survey: 2016/2017 Report on Intimate Partner Violence. Report PDF →
Family intent · under 50 Tier 1
Nearly half of nonparents under 50 now say children are unlikely
U.S. adults ages 18–49 without children saying they are “not too” or “not at all” likely to have children someday:
2018
37%
2021
44%
2023
47%
This is an intention shift before it is a completed-fertility statistic: younger respondents can change their minds, and “unlikely” is not “never.” Still, the same question moved ten points in five years. In a 2024 follow-up limited to under-50 nonparents who already said children were unlikely, 57% named simply not wanting children as a major reason; 44% cited other priorities, 38% the state of the world, and 36% cost. Falling births are not only delayed partnering or infertility — stated preference is part of the ledger.
2023 base n = 1,916 nonparents Method Pew American Trends Panel probability surveys with matched wording; 2023 full wave N=11,945, including 1,916 nonparents ages 18–49. The 2024 reasons survey used a separate screened base of 770 under-50 nonparents already unlikely to have children.
Pew Research Center (2024), “The Experiences of U.S. Adults Who Don’t Have Children.” Report →
What the search can and cannot predict
Matching algorithms · speed dating Tier 2
The part you most want predicted is the part nobody could predict
Share of romantic-desire variance a machine-learning model recovered from more than 100 self-report measures collected before the daters met — and, in the last row, from what they reported right after a four-minute date:
Traits and preferences do predict something: who is broadly desirable, and who is broadly hard to please. What they do not predict is the thing every matching service sells — that two particular people will click. And this is not a case of a small target: unique, person-specific desire was the largest component of the outcome (about 35% of the variance in desire), which means the model had the most room to work exactly where it failed. Trained on one sample and tested on the other, the two unique-desire models scored −2.2% and −0.6% variance explained — worse than predicting the average for everyone. Yet the same algorithm recovered 16–29% of that same unique desire from what people said after four minutes of conversation. The practical reading is unglamorous: paper screening can rule out, it cannot match, so the information you actually need is on the other side of meeting. And once a couple exists, the relationship outpredicts the résumé →
350 daters · 15 speed-dating events Method Two independent undergraduate samples (163 daters in 2005, 187 in 2007), each attending roughly twelve four-minute dates. Desire was split into actor, partner and relationship components with a social-relations model, then predicted by random forests trained on one sample and tested on the other (181 predictors in one, 112 in the other). Bars are those cross-validated figures; across all model variants the paper reports 4–18% for actor and 7–27% for partner variance. The post-date row shows the reported 16–29% range, drawn at its midpoint. Undergraduates, one platform for meeting, and a measure of initial desire — not long-run compatibility.
Joel, Eastwick & Finkel (2017), Psychological Science 28(10):1478–1489, “Is romantic desire predictable?” Article →
Marriage market · sex ratios Tier 1
The pool is not the population
Never-married men per 100 never-married women, ages 25–34 — all of them, and the employed subset:
All never-married young adults
All men
126
Employed men
91
High school education or less
All men
174
Employed men
108
Bachelor’s degree
All men
102
Employed men
88
Post-graduate degree
All men
77
Employed men
67
Headcount says there is a surplus of never-married young men — 126 for every 100 women. Apply one filter that most women say they care about, a job, and the surplus becomes a shortfall: 91. Then the ratio flips again by education, and it flips hard. A woman with a post-graduate degree who wants a similarly credentialed man is choosing inside a pool of 67 employed men per 100 women; a woman with a high-school education or less is choosing inside one of 108. That is the same country, the same year, and two opposite markets — which is the whole point. Aggregate ratios describe nobody in particular; the ratio that governs your search is the one left standing after your own filters. Every filter you add is a market you are choosing to enter. See what the never-married share has done since →
Census/ACS · millions Method Pew analysis of the 1960–2000 decennial censuses and the 2010–2012 American Community Survey via IPUMS; figures shown are 2012. Bars use a 200-per-100 scale, so widths are half the printed values. “Employed” is a blunt proxy for provision, and these counts include every never-married person in the age band regardless of city, orientation, or any interest in marrying. Vintage matters: this is a 2012 snapshot, and the education gap has widened since.
Pew Research Center (2014), “Record Share of Americans Have Never Married,” Ch. 4. Report →
Looks matching · acquaintance Tier 2
Being friends first changes who you can pair with
Correlation between partners’ rated physical attractiveness, by whether they were platonic friends before dating (bar length shows the magnitude of r):
Not friends first
r = .67
Partners disagreed
r = .57
Friends first
r = .43
Looks-matching is real, but its strength is not fixed — it depends on how the couple met. Strangers agree strongly about who is attractive, and where there is consensus there is a market, so couples who paired off quickly were tightly sorted by appearance. Time dissolves that consensus into personal taste: for couples who knew each other about nine months or longer before dating, attractiveness matching was no longer statistically distinguishable from zero. Read it as a structural fact rather than a trick. The stranger market prices you against everyone at once, which is exactly what a dating app is; a room you keep turning up in prices you against nobody. This is correlational and retrospective — friends-first couples may differ in other ways — but it is the cleanest available evidence that the venue sets the terms. See the baseline looks-matching coefficient →
167 couples Method Coder-rated physical attractiveness for both partners; acquaintance length computed as months known minus months romantically involved (mean 3.8, median 2.0), with 20 couples beyond Tukey’s outer fences excluded. Bars are the observed correlations by friends-first status (n = 68 / 31 / 67) for the joint attractiveness assessment, not model-predicted values; the separate-assessment measure runs lower (.46 / .43 / .20) in the same direction.
Hunt, Eastwick & Finkel (2015), Psychological Science 26(7):1046–1053, “Leveling the playing field.” Article →
Decisions that stick
Churn · on-again relationships Tier 2
Getting back together is common, and it leaves a mark
Share who report having broken up and reconciled with the partner they are currently with:
Cohabiting
37%
Married
23%
Reconciliation is not a rare event — more than a third of cohabiting couples and nearly a quarter of married ones had already ended the relationship at least once and restarted it. But cyclers looked different afterward, in the same direction on both sides of the couple and at both stages: more uncertainty about the relationship’s future, and lower satisfaction (cohabiting women averaged 14.98 versus 16.72 on the satisfaction measure; married women 16.20 versus 17.12). Past cycling also predicted more cycling. Two honest limits: this is retrospective self-report, and it is correlational — going back does not prove the relationship got worse, because whatever caused the first breakup may be producing the lower satisfaction too. What the data will support is narrower and still useful: a breakup-and-return is information about the relationship, not a reset of it.
323 cohabiting · 752 married couples Method National sample of couples, both partners surveyed; retrospective reports of a breakup and renewal within the current relationship; dyadic regressions accounting for the non-independence of partners’ answers. Among married cyclers, 87% of the breakups happened while dating rather than while living together.
Vennum, Lindstrom, Monk & Adams (2014), Journal of Social and Personal Relationships 31(3):410–430. Article →
Cohabitation · timing Tier 2
When you moved in beat whether you moved in
Route into marriage, among adults married within the previous ten years:
Moved in before engagement
43.1%
No cohabiting before marriage
40.5%
Moved in only after engagement
16.4%
The people who moved in together before making any commitment to marry later reported lower marital satisfaction, less dedication, less confidence in the marriage, more negative communication, and more proneness to divorce. The people who moved in after getting engaged looked no different from the people who never cohabited at all — which is why the finding is about sequence, not about living together. Differences were small and survived controls for marriage length, age, income, education, and religiousness. The mechanism is genuinely contested and we are not going to pretend otherwise: Kuperberg (2014) shows that age at moving in absorbs much of the classic premarital-cohabitation penalty, and Rosenfeld & Roesler (2019) find premarital cohabitation raises divorce risk in the first year and lowers it later. What survives all three readings is modest and practical — the lease is not the decision, and letting it stand in for one is the part that shows up later. See where first cohabitations actually go →
n = 1,050 Method Random-digit telephone survey of men and women married within the past ten years; self-reported route and self-reported marital quality, measured at one point in time. Selection is the standing caveat — the survey did not assign anyone to a sequence, and people who wait for a commitment may differ from those who do not in ways no control variable captures.
Rhoades, Stanley & Markman (2009), Journal of Family Psychology 23(1):107–111, “The pre-engagement cohabitation effect.” Article →
Divorce hazard · wedding decisions Tier 2
What the wedding predicts about the marriage
Hazard of divorce relative to the comparison group, from one multivariate survival model. Below 1.00 means a lower hazard; the bars run on a 0–1.60 scale:
101–200 guests
0.42
Knew spouse very well
0.56
Wedding under $1,000
0.64
Dated 3+ years first
0.76
Took a honeymoon
0.87
Partner’s looks mattered
1.29
Wedding $20,000 or more
1.32
Every association here runs against the advertising. Spending less than $1,000 on the wedding went with a lower divorce hazard; spending $20,000 or more went with a higher one. Filling the room, on the other hand, went the industry’s way — 101 to 200 guests carried the lowest hazard on the board, and taking a honeymoon of any cost went with a lower one. So the pattern is not “weddings are bad.” It is that the variables tracking the relationship — knowing each other well, dating three or more years before the proposal, having witnesses present — line up with survival, while the ones tracking the production do not. Three cautions. This is an online retrospective survey weighted to census benchmarks, not a probability sample. It is association, never causation: couples who throw cheap weddings differ from couples who throw expensive ones in ways the controls cannot fully absorb. And the courtship result is carried by men in this specification — among men the three-year hazard ratio was 0.58, among women 0.98 and not significant, a split the pooled bar hides.
n = 3,151 ever-married adults Method Cox proportional-hazards model, population-weighted against the 2012 ACS, controlling for age, age at marriage, sex, race, education, employment, household income, region, religious attendance, spousal differences in age/race/education, and children. Bars show the all-persons multivariate column on a 0–1.60 scale where 1.00 is the reference group (couple-only wedding, $5,000–$10,000 spend, dating under a year). Guests, knowing well, low spend, dating length and looks are significant at p < .01; the honeymoon and $20,000+ estimates only at p < .10.
Francis-Tan & Mialon (2015), Economic Inquiry 53(4):1919–1930, “‘A diamond is forever’ and other fairy tales.” Article →
The trainable part
Relationship education · meta-analysis Tier 1
The skills are teachable, and the effect is real but modest
Average effect of marriage and relationship education programs across experimental studies, in standard deviations (Cohen’s d):
Communication skills
d = .43–.45
Relationship quality
d = .30–.36
This is the rare place in this literature with randomized trials behind it, and the answer is neither “communication fixes everything” nor “nothing works.” Taught couples ended up roughly a third to a half of a standard deviation ahead of untaught ones — a real, moderate shift, larger for observable skills than for how happy people felt. Dosage mattered: moderate-length programs beat short ones. One later randomized trial makes the magnitude concrete. Among 662 Army couples, those who had moved in together before committing to marry divorced at 14.6% over two years versus 7.5% for those who had not — but among couples randomly assigned to a skills program, that gap disappeared (7.8% versus 7.4%). Caveats worth keeping: the meta-analytic samples were thin on racial, ethnic and economic diversity, stability and aggression were rarely measured as outcomes, and the divorce comparison above is a subgroup within one military population, not the trial’s headline result. See the conflict pattern these programs target →
117 studies · 500+ effect sizes Method Meta-analysis of 86 codable reports; bars show the midpoint of each published experimental range and are drawn on a 0–1.00 d scale, so they are standardized mean differences, not percentages. Quasi-experimental studies produced smaller effects, attributable to pretest group differences. The Army figures come from a separate randomized controlled trial with two years of follow-up.
Hawkins, Blanchard, Baldwin & Fawcett (2008), Journal of Consulting and Clinical Psychology 76(5). Abstract → · Trial: Rhoades, Stanley, Markman & Allen (2015), Journal of Family Psychology 29(3):500–506. Open article →
Sexual communication · meta-analysis Tier 1
How well couples talk about sex outranks how often
Pooled correlations between three dimensions of couples’ sexual communication and satisfaction (bar length shows the magnitude of r):
With sexual satisfaction
Quality of the talking
r = .52
Sexual self-disclosure
r = .39
Frequency of the talking
r = .31
With relationship satisfaction
Quality of the talking
r = .43
Frequency of the talking
r = .31
Sexual self-disclosure
r = .28
Pooled across the whole literature, sexual communication correlated with sexual satisfaction at r = .43 and with relationship satisfaction at r = .37 — among the larger associations anything in this field posts. The internal ranking is the usable part: quality beat both frequency and raw disclosure on both outcomes. Bringing it up more often is not the lever; being able to have the conversation well is. Married samples ran higher (r = .49) than mixed-status ones (.35). The unavoidable caveat is direction — these are cross-sectional correlations, and a good sex life plainly makes the conversation easier as much as the conversation improves the sex. One moderator result is worth publishing precisely because it is so lopsided: among people low in sociosexuality, the association with relationship satisfaction was r = .69 for men and r = .16 for women, a reminder that a pooled coefficient can hide two very different populations. See the outcome gap this sits on top of →
93 studies · 209 effect sizes · N = 38,499 Method Multilevel meta-analysis of individuals currently in a relationship, with moderators for age, relationship length, marital status, individualism and national gender inequality. Bars map r directly to width. Self-report on both sides of every correlation, and no study here randomly assigned couples to talk.
Mallory (2022), Journal of Family Psychology 36(3):358–371. Abstract →
Sexual frequency · well-being Tier 1
More is not better past about once a week
Across three samples totalling 30,645 people, the link between how often partnered people have sex and how well they report doing is curved, not straight — it climbs, then flattens:
A straight line fits the data at first glance, and that is the version that circulates. Add a squared term and the curve wins: well-being rises with frequency up to roughly once a week and stops rising after that. Two findings sharpen it. Among single people there was no association at all, linear or curved — the effect lives inside relationships, and it runs through relationship satisfaction, which follows the same flattening shape. And the size is not trivial: the authors benchmarked it against money, and the gap between having sex less than monthly and having it weekly was larger than the gap between earning $15,000–$25,000 and earning $50,000–$75,000 a year. What it does not license is a scoreboard. These are cross-sectional self-reports, so a good relationship producing more sex fits the data as well as more sex producing a good relationship; the plateau is an average across tens of thousands of people, not a target for any particular couple; and nothing here says a couple below the average is failing.
Why there are no bars on this card. The source publishes this result as a fitted curve with confidence bands rather than a table of means, so there are no per-frequency values to chart. We would rather print the finding without a picture than build a picture out of numbers the study never reported.
N = 30,645 across three studies Method Study 1: 25,510 respondents across 14 waves of the nationally representative General Social Survey, 1989–2012. Study 2: 335 partnered adults, using the Satisfaction With Life Scale and the income benchmark quoted above. Study 3: the National Survey of Families and Households, 2,400 married couples across three waves spanning 14 years. Linear and squared frequency terms were entered together in every model; the flattening held across gender, age, and relationship length.
Muise, Schimmack & Impett (2016), Social Psychological and Personality Science 7(4):295–302. Article →
Verified on the Mythbuster
Cross-page · graded rulings
Numbers carried by Mythbuster rulings
Statistics already established by graded rulings on The Mythbuster — docket entries contribute nothing here until they clear the gate. Follow a ruling link for the full trial: claims, verdict, and sources.
Tier 1 Similarity–attraction: actual similarity predicts attraction at r = .47, perceived similarity at .39, across 313 studies (Montoya et al. 2008). Ruling M-TBD-9 →
Tier 1 Flirting detection: observers correctly recognized flirting only ~38% of the time when it actually occurred, and women’s flirting was read more accurately than men’s (Hall, Xing & Brooks 2014; summary). Rulings M-TBD-1 & M-TBD-2 →
Tier 2 Sexual timing: among 2,035 married individuals, later sexual timing predicted better communication, satisfaction, perceived stability, and sexual quality (Busby, Carroll & Willoughby 2010). Ruling M-TBD-6 →
Tier 1 Stated vs. revealed preferences: the sex differences in the stated importance of looks and earning prospects disappear in live speed-dating behavior (Eastwick & Finkel 2008). Ruling M-TBD-11 →
Tier 2 Sleep & conflict: couples short on sleep behaved more hostilely in conflict discussions and showed a larger inflammatory response to them (Wilson et al. 2017). Ruling M-TBD-10 →
Tier 1 Casual-sex offers: in the Clark–Hatfield paradigm a woman’s direct offer to a male stranger is usually accepted while the identical male offer drew zero female acceptances — but women’s acceptance rises to match men’s when the proposer is attractive, famous, or a trusted friend (Conley 2011). Ruling M-TBD-13 →
Tier 1 Conformity by sex: across a 2024 systematic review of 78 conformity studies only a minority detect any gender effect (64 of 78 didn’t report gender), and a 2023 Asch replication found no sex difference (Capuano & Chekroun 2024). Ruling M-TBD-27 →
Tier 1 Match-rate skew: male Tinder test profiles converted 0.6% of likes into matches vs 10.5% for female profiles — a real attention skew, though 61% of U.S. men aged 25–54 were married or cohabiting in 2019 (Tyson et al. 2016). Ruling M-TBD-31 →
Tier 1 Apps vs. “online”: ~39% of couples who met in 2017 met online (the top channel since ~2013), but only 10% of all partnered adults — 20% under 30 — met on a dating site or app (Rosenfeld et al. 2019; Pew 2023). Ruling M-TBD-32 →
Tier 1 Meeting in college: “met in college” was never a big share — ~9% of couples at its 1995 peak, 4% by 2017, while online rose 2%→39% (Rosenfeld et al. 2019). Ruling M-TBD-43 →
Tier 1 The permanent-single floor: a record 25% of U.S. 40-year-olds had never married by 2021 — yet of those still unmarried at 40 in 2001, about one in four married by 60 (Pew 2023). Ruling M-TBD-35 →
Tier 1 Romance-scam targeting: 52% of online daters have come across a suspected scammer — men under 50 highest at 63% — while FTC median losses climb with age, from $750 (18–29) to $9,000 (70+) (Pew 2023; FTC 2022). Ruling M-TBD-65 →
Tier tags mirror each ruling’s evidence grade on the Mythbuster (hard data → Tier 1, evidence-based → Tier 2). This block grows only when a docket entry earns a graded, sourced ruling — it last grew 2026-07-27 with the romance-scam ruling out of the LE Lab doctrine harvest.
Numbers that sound good but break
On the cutting-room floor
Stats we refused to chart
Myth "82% of women want relationships, 18% want casual." Often attributed to a single platform's self-reported marketing stat (Bumble) — Tier 3 — and it treats wanting a relationship and being open to casual as mutually exclusive, which the Pew data in the first group shows they aren't.
Myth "75% of men are statistically left out." Built on a guessed input (≈80% of men seeking casual; Pew's solid major-reason benchmark is 31%) and a broken assumption: that the casual market pairs off one-to-one across a period. Any single encounter is one man and one woman, but people don't pair exclusively — a minority of men can absorb a large share of encounters, which is why the market concentrates rather than excluding a clean three-quarters.
Myth "85% of youth in prison grew up in fatherless homes." No traceable source — fact-checkers chasing it (and its "90% of felons" cousin) found decades-old, unlocatable citations. The measured figure runs far lower: in the BJS 2004 national inmate survey, 57% of state prisoners grew up without both parents (federal: 55%) — a real gap, nowhere near the meme — and the meme's arithmetic inverts the probability that matters anyway: the share of prisoners who are fatherless says almost nothing about the share of the fatherless who end up in prison. The Deep Dive runs the real numbers →
This group stays open on purpose. The next viral manosphere or TikTok stat that sounds too clean lands here until it earns a tier — we don't chart vibes as facts.